LF: 7165 Master Post

 

Evaluation

Final Print Work

Print Development

All audience research methodology and results in the evaluation

Final Video

Rough Cut Feedback

Rough Cut

Concept Development

Animatic

Pitch and audience feedback

Treatment



JV - Evaluations

CJ - Evaluation

LF: Evaluations

CJ - Final Print Design (Magazine Ad)

• We created a cohesive print campaign through the use of character exposition. The main protagonist is prevalent in all prints, displaying his importance to the narrative.
• The magazine ad above shows the protagonist heavily thinking; it is encoded with many semiotics especially enigma codes, prompting audiences to answer questions.

JV - Final Digipak

• The digipak provides focus upon the protagonist in the narrative being prevalent in 3/4 slides, as well as being the main focus of the 2 advertisements
• The colours remain colourful and vibrant to contrast between the narrative creating a paralleled narrative also producing an eye catching design.
• A juxtaposition between this is the mood and emotions portrayed of the main protagonist where he appears upset in all of them.

LF: Final Printwork

• There is a clear link between the three products where we see the prevalence of john, always key in frame. This develops the advertising campaign and enhances the band image.
• The production studio connected with the artist, symbol is present in the bottom right corner, but mainly the text is big and bold using a light colour on a darker background so it is easily recognized. 
• The only thing in focus is the protagonist which is done by using a shallow focus, so the audience focus on the foreground of the shot, and the background is portrayed as less important to show the text is mainly about a certain character.